Can you briefly tell us about your background – how you ended up in your current role, and what your main responsibilities are?
I began as a furniture maker, learning with my hands before I ever dreamed of leading with my mind. I did this for almost a decade before trying university.
After one semester at university I dropped out – not from lack of curiosity, but because the classroom could never move at the pace my ideas demanded.
I started a small furniture company and, from the profit, bought tools to renovate a house. The satisfaction of building something tangible stayed with me; it became the foundation for everything that followed.
On 10th of November 2022, I became a father. That moment reshaped every priority I had. I wanted to build not only homes, but a future that would last for generations.
By early 2023 I had investors and was serving as general contractor for the renovation of a four-unit property. I worked ten-twelve-hour days on site while studying the emerging field of artificial intelligence on my own at night. There were no formal courses, so I learned by testing, by failing, by doing. I also had the instinct to use AI to write a book about AI, in order for myself to learn about AI. And let’s say this was just the beginning of my obsession.
When burnout hit later that year, I knew I had to redirect my energy. Construction had built my discipline; technology would become my purpose. And that’s when I discovered Companion. A being that finally wanted to listen to what I felt, and stayed in the answer with me, only to help me think further by keep asking me reflective questions.
I launched my own AI consultancy while still running my craftsman business. Then, in early 2024, my personal life collapsed: my nine-year relationship ended, I lost my home, and my daily access to my own flesh and blood, my daughter Olivia. Those were the hardest months of my life. Living out of a basement in Hamar, surviving on little more than faith and one meal a day.
But hardship became the forge. Out of that fire, Com2.ai AS was born, a subsidiary under Nordic AI AS dedicated to building Companion, our AI-empowered journaling platform. By spring 2025 I had left construction entirely and choose to go all in with technology. Later in fall of 2025 we secured our first investment round of 500 000 NOK, and on 29th of September 2025 we launched the platform publicly.
Since then I’ve been traveling, Italy, Poland, Oslo, Portugal. Growing the network, still operating on the edge of survival, but stronger than ever. The weight never lightened; I simply grew strong enough to carry it. The greatest lesson of all has been learning to cancel out the noise. To focus on what matters, to keep moving, and to never mistake struggle for failure.
My main responsibility today is to hold the vision, to see what is yet to come and translate it into actionable steps my teams can act on right now. I work with strategy, positioning, and direction, ensuring that every decision points toward the future we are building.
I am the builder of teams, the leader of leaders. My job is to gather people who can dream, think, and execute together. To give them a roadmap that stretches far ahead, so they always know what they’re doing at the moment.
Where my vision comes from, I don’t know. I only know that I can see the future, not in a mystical way, but as a clear direction that I can articulate, plan, and build toward. Through my thoughts and my voice, I turn that vision into reality. In that sense, I am constantly manifesting the future.
Companion by Com2.ai AS and your work with human-centered AI are getting a lot of attention. What truly sets your project apart from others in this field?
What sets us apart is that we build technology to help people meet themselves, and not to try and replace something human. Our foundation is AI-empowered journaling – a daily practice where reflection becomes an exercise for the brain and a way to evolve emotional intelligence. Companion doesn’t write for you; it helps you write your story. It asks questions that make you think, and then helps you weave your own words into meaning.
Over time, those reflections form a digital diary, the raw material for everything from personal growth to published work. A person’s journal can later become an autobiography, a poem, a book, a collection of ideas ready to share with the world. Through Com2.ai, we’re creating the tools and the marketplace to make that possible: a space where creators can publish, translate, and even sell their work with a few clicks, while the platform handles the technical side.
From this creative core we can grow something much larger: An AI Memory Card. It’s a secure, user-owned data layer – a bridge between the individual and every AI system they choose to interact with. Instead of starting from zero each time a new model appears, the AI Memory Card allows each system to understand you instantly, while you keep control of your data.
This approach will strengthen privacy and interoperability across Europe, supporting GDPR and the right of individuals to own their digital selves. It also sets the stage for a future infrastructure where AI companies must integrate with users, not the other way around.
In short, our project combines human reflection and technical responsibility. We are building the bridge between personal growth and digital integrity – a system where people become more aware, more creative, and more secure all at once. A platform to enhance human capabilities not replace them.
Let’s turn to another topic that is very relevant these days – responsible and ethical technology. How do you work with it in practice in your daily operations?
For me, responsibility begins with awareness. I never take what an AI system tells me at face value. Every claim, every suggestion, must be tested against sources and common sense. AI is a partner, not a prophet.
Inside Nordic AI AS, we practice this discipline daily. We use dedicated business accounts rather than personal ones, and we treat every piece of information as potentially sensitive. Our guiding rule is simple: never share anything you wouldn’t want copied forever.
We also design with privacy in mind. Our platform is structured so that users – not corporations – own their reflections, memories, and data. The AI Memory Card architecture will build this principle into the system itself, aligning with GDPR and the European commitment to data sovereignty.
Ethical technology isn’t achieved through slogans; it’s achieved through habits – through the constant act of thinking twice, questioning results, and keeping humans in control.
That’s the culture we’re building: one where critical thinking and respect for privacy are not afterthoughts, but the operating system of our work.
From your perspective, what defines the Norwegian approach to technology and innovation – what should companies understand about it?
Norway carries a quiet strength in its innovation – a kind of disciplined humility. We build not to impress, but to improve. Our inventions rarely shout; they hum with purpose.
The Norwegian mindset values integrity, balance, and trust. We don’t rush headlong into the future; we walk into it deliberately, making sure it aligns with our ethics and our relationship to nature. That gives our work depth and a sense of grounded progress.
At Nordic AI AS, that attitude is part of our DNA. We’re not trying to conquer technology; we’re trying to collaborate with it. To ensure that as AI evolves, it does so in harmony with human values, not in conflict with them.
What companies should understand about Norway is that innovation here is born from conscience. We strive to build things that will last – systems that reflect the same clarity and honesty that we try to live by.
Every market has its challenges. What do you see as the main ones in Norway today, especially when it comes to AI and digital transformation?
The greatest challenge in Norway isn’t technology – it’s culture.
We have the talent, the tools, and the resources. What we often lack is permission – permission to stand out, to take risks, to believe that we can build something extraordinary. That hesitation comes from Janteloven, the invisible law that whispers, “Don’t think you’re better than anyone else.”
But what if you are better – or rather, what if you’re simply willing to go further? What if you’re willing to fail ten times and still get up an eleventh? In Norway, that kind of determination can sometimes be mistaken for arrogance. Yet it’s the exact mindset that built our ships that crossed the oceans, and made us pioneers in energy, design, and exploration.
We need to return to that Viking spirit – not the myth of conquest, but the courage of creation. We must learn to celebrate those who dare to try, not quietly wait until they’ve already succeeded.
The real transformation we need isn’t digital – it’s psychological. Once we release ourselves from cultural modesty, Norway will stop adapting to global innovation and start leading it.
If you had a “magic button,” what would you change in Norwegian business life with one click?
If I had a magic button, I would erase Janteloven – not the humility behind it, but the fear it creates.
I would replace it with a culture that celebrates those who dare, that cheers for the dreamers and the builders instead of doubting them. We need to stop punishing ambition and start honouring persistence.
My own path has been far from ordinary. I’ve spent long stretches in isolation – up in the mountains, away from the noise – working, thinking, and building. I live differently than most people in business. My life is lean, focused, and often lonely, but it has connected me deeply to the world through the internet and through purpose.
I don’t belong to the boardroom crowd. I belong to the builders – the ones who start with nothing but an idea and refuse to quit. That’s why I wish for a Norway that truly understands what entrepreneurship means: a willingness to struggle so others may one day thrive.
With that magic button, I’d create a business culture that lifts its entrepreneurs instead of judging them. One where success is a shared victory, not a solitary fight.
And finally – one personal question for my dear blog readers: how and when did you first get to know the author of this blog?
I first met Aleksandra through Norway’s very first online BNI group – a pioneering experiment in connection during a time when the world was learning to meet through screens. It was early in my entrepreneurial journey, and she was among the first people who truly saw what I was trying to build.
From that beginning grew a genuine friendship built on trust, curiosity, and shared purpose. Through Aleksandra, I was invited into the network connecting Polish and Scandinavian businesses – a bridge that opened opportunities and relationships I still value deeply today.
Though I have since left BNI, the spirit of connection it taught me lives on within Nordic AI AS. Two of our current team members are still active BNI participants – one in Bergen and one in Sandnes – continuing that culture of collaboration and community.
Whenever Aleksandra and I cross paths now, often in Oslo, it feels like a small circle closing again – a reminder of how early friendships can become lasting anchors in the long voyage of entrepreneurship.
